Content that ranks.
Content that sells.
Articles, guides, and resources about your capabilities help your website rank higher on Google and give buyers a reason to trust you before they ever call.
Two pieces a month.
Compounded.
We don't fire-hose your blog with 12 articles a week. We publish two real pieces a month — capability guides, application notes, industry write-ups — and let them compound. By month six, you have a body of work that buyers find on Google and engineers send around internally as research material.
Six lines of editorial work
Strategy, research, writing, optimization, publishing, tracking — covered.
Content Strategy & Planning
We identify what your customers are searching for and create a plan for articles, guides, and resources that answer those questions while helping you rank on Google.
Topic & Keyword Research
We find the searches worth ranking for — high intent, reasonable competition, aligned with what your shop offers. "CNC tolerances" matters more than "manufacturing."
Article Writing & Editing
We write original, useful content about your industry, capabilities, and expertise. Not fluff. Content that answers real questions your potential customers are asking.
On-Page Optimization
We optimize every article for Google without making it sound weird. Headings, keyword placement, internal links — all working together so Google understands the page.
Publishing & Distribution
Articles go live on your website, get promoted via email and social, and attract links that build your authority with Google.
Performance Tracking
Every month we check what's ranking, what's driving traffic, what's converting. We adjust the calendar based on what's actually working.
Four-step engagement
From kickoff interview to optimization loop.
Research & Planning
We interview you, understand what makes your business different, and create a content calendar for the next 3–6 months targeting the right searches.
Writing
We write articles on the schedule we agreed to. Usually 2–4 articles per month depending on your plan. You review before publication, give feedback, we adjust.
Publishing & Optimization
Articles go live, optimized for Google and readable for humans. We add internal links, update older pages when relevant, and push traffic through email and social.
Monitoring & Refinement
Every month we review which topics rank, which convert to inquiries, which underperformed. We adjust the calendar based on data, not guesses.
Who Content Marketing is for
What content clients say
We wrote one guide about CNC tolerances and precision. It started ranking, people found us, started asking questions about our capabilities. It became our best lead source.
Other agencies wanted us to write fake customer blogs. These guys helped us write actual useful guides about metal fabrication. Now we're the resource people find.
Content seemed like a long game we couldn't afford. But ranking for industry terms drives consistent inquiries. We're one of the first results for searches that matter to us.
Questions, answered
Depends on competition and your industry. Some topics need 3 articles to rank, others need 10+. We'll give you a realistic estimate. More important than quantity: publishing consistently and building authority over time.
Questions your customers ask. Problems they solve. Your process or capabilities explained plainly. Case examples of work you've done. Industry trends. Anything that establishes you as knowledgeable about manufacturing or industrial operations.
Absolutely. We write about what you do, how you do it differently, capabilities you offer, and how to choose the right solution. That's where content and sales come together.
New articles usually take 6–8 weeks to start ranking. After 3–4 months of consistent publishing, you'll see meaningful traffic. Like SEO, content is a long game, but it compounds.
Not for your website's content. AI-generated content can be useful for outlines or first drafts, but readers can tell when something was written by robots. Manufacturing customers want real expertise behind what they're reading.
2–4 articles per month is the sweet spot for most manufacturers. More often burns out your team; less often means ranking takes forever. Consistency matters more than volume.
Usually $800–$2,000/month depending on article frequency and complexity. Some shops start with 1–2 articles/month; others do 3–4. We'll recommend the right pace for your business.
Talk to a
marketer.
We'll review your website's current content, identify the searches you could rank for with the right articles, and show you a realistic content strategy. No obligation.